Privacy Policy

Who We Are

IDS Global (UK) Ltd is a fire safety and security services company based at 27-37 Station Road, Hayes, UB3 4DX. For data protection purposes, we are the data controller. If you have any questions about this policy, contact us at [email protected] or call 0203 761 1716.

What Data We Collect

We may collect and process the following personal data:

• Contact information — name, email address, phone number, and business address, provided when you submit a form, request a quote, or contact us directly
• Service information — details about your premises and requirements relevant to the services you request
• Technical data — IP address, browser type, operating system, and browsing behaviour on our website, collected automatically via cookies and analytics tools
• Marketing data — your preferences for receiving communications from us

How We Use Your Data

We use your personal data for the following purposes:

• To respond to enquiries and provide quotations
• To deliver, manage, and maintain fire safety and security services
• To communicate with you about your account, bookings, or service visits
• To send relevant marketing communications where you have given consent
• To improve our website, services, and customer experience
• To comply with legal and regulatory obligations

Legal Basis for Processing

We process your personal data on the following legal grounds:

• Consent — where you have given clear consent for us to process your data for a specific purpose (e.g. marketing emails, non-essential cookies)
• Contract — where processing is necessary to fulfil a contract with you or to take steps before entering into a contract
• Legitimate interest — where processing is necessary for our legitimate business interests, such as improving our services, provided these do not override your rights
• Legal obligation — where we are required to process data to comply with the law

Cookies & Analytics

Our website uses cookies — small text files stored on your device — to help us understand how visitors use our site and to improve your experience.

Essential Cookies

These are necessary for the website to function and cannot be switched off. They do not store any personally identifiable information.

Analytics Cookies (Google Analytics)

We use Google Analytics to collect anonymised data about how visitors interact with our website, including pages visited, time spent on site, and referral sources. This helps us improve our content and user experience. Google Analytics uses cookies to collect this information. Data is processed by Google in accordance with their privacy policy.

Marketing Cookies (Meta Pixel)

We use the Meta (Facebook) Pixel to measure the effectiveness of our advertising and to deliver relevant ads to people who have visited our website. The pixel collects data about your browsing activity, which Meta processes in accordance with their data policy.

Analytics and marketing cookies are only activated with your consent. You can manage your cookie preferences at any time using the cookie settings button on our website, through your browser settings, or by contacting us.

Data Sharing

We do not sell your personal data to third parties. We may share your data with:

• Service providers — trusted partners who assist us in operating our business (e.g. IT support, payment processors), bound by confidentiality agreements
• Analytics providers — Google and Meta, as described in the Cookies section above
• Legal authorities — where required by law or to protect our legal rights

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Contact and service data is typically retained for 6 years after the end of a contract, in line with UK regulatory requirements.

Your Rights

Under UK GDPR, you have the right to:

• Access — request a copy of the personal data we hold about you
• Rectification — request correction of inaccurate or incomplete data
• Erasure — request deletion of your data where there is no compelling reason for its continued processing
• Restriction — request that we limit the processing of your data
• Portability — request transfer of your data to another organisation
• Objection — object to processing based on legitimate interests or direct marketing
• Withdraw consent — where processing is based on consent, you can withdraw it at any time

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Complaints

If you are not satisfied with how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

• Website: ico.org.uk
• Phone: 0303 123 1113

Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.